wang zihan, zafir khan mohamed makhbul.  (2024).  green human resource management as a catalyst for sustainable performance: unveiling the role of green innovations.  - sustainability.  1-22. 

guan hui, abdullah al mamun, mohammad masukujjaman, zafir khan mohamed makhbul, mohd helmi ali.  (2024).  the relationship between mass customization and sustainable performance: the role of firm size and global e-commerce.  - heliyon.  1-18. 

zainab ali rawshdeh, zafir khan mohamed makhbul, mustafa rawshdeh, suguna sinniah.  (2023).  perceived socially responsible-hrm on talent retention: the mediating effect of trust and motivation and the moderating effect of other-regarding value orientation.  - journal of frontiers in psychology.  1-19. 

mansoor ahmad soomro, mohd helmi ali, suhaiza zailani, ming-lang tseng, zafir mohd makhbul.  (2023).  understanding barriers and motivations in solid waste management from malaysian industries: a comparative analysis.  - environmental science and pollution research.  5717-5729. 

qing yang, abdullah al mamun, farzana naznen, long siyu, zafir khan mohamed makhbul.  (2023).  modelling the significance of health values, beliefs and norms on the intention to consume and the consumption of organic foods.  - heliyon.  1-13. 

norizzati bahsri, zaleha yazid, zafir mohamed makhbul, nor asiah omar.  (2023).  systematic literature review on the factors affecting the well-being of entrepreneurs in malaysian smes.  - sage open.  1-13. 

mohammed masum billah, syed shah alam, mohammad masukujjaman, mohd helmi ali, zafir khan mohamed makhbul, mohd fairuz md salleh.  (2023).  effects of internet of things, supply chain collaboration and ethical sensitivity on sustainable performance moderating effect of supply chain dynamism.  - journal of enterprise information management.  1-26. 

jawaria ahmad, abdullah al mamun, mohammad nurul hassan reza, zafir khan mohamed makhbul, khairul anuar mohd ali.  (2023).  green human resource management, competitive advantages, and green ambidexterity: using partial least squares structural equation modeling and necessary condition analysis.  - environmental science and pollution research.  57938-57957. 

qing yang, abdullah al mamun, jingzu gao, zafir khan mohamed makhbul.  (2023).  modeling the intention and usage of medicine vending machine: using partial least squares-structural equation modelling and necessary condition analysis.  - digital health.  1-15. 

jawaria ahmad, abdullah al mamun, mohammad masukujjaman, zafir khan mohamed makhbul, khairul anuar mohd ali.  (2023).  modeling the workplace pro-environmental behavior through green human resource management and organizational culture: evidence from an emerging economy.  - heliyon.  1-17. 

saad mahmood bhatti, abdullah al mamun, mengling wu, farzana naznen, sara kanwal, zafir khan mohamed makhbul.  (2023).  modeling the significance of green orientation and culture on green innovation performance: moderating effect of firm size and green implementation.  - environmental science and pollution research.  99855-99874. 

xuelin chen, mohammad masukujjaman, abdullah al mamun, jingzu gao, zafir khan mohamed makhbul.  (2023).  modeling the significance of work culture on burnout, satisfaction, and psychological distress among the gen-z workforce in an emerging country.  - humanities and social sciences communications.  1-12. 

syed shah alam, mohammad masukujjaman, zafir khan mohamed makhbul, mohd helmi ali, nor asiah omar, abu bakkar siddik.  (2023).  impulsive hotel consumption intention in live streaming e-commerce settings: moderating role of impulsive consumption tendency using two-stage sem.  - international journal of hospitality management.  1-13. 

qing yang, naeem hayat, abdullah al mamun, zafir khan mohamed makhbul, noor raihani zainol.  (2022).  sustainable customer retention through social media marketing activities: using hybrid sem-neural network approach.  - plos one.  1-23. 

qing yang, abdullah al mamun, naeem hayat, mohd fairuz md salleh, anas a. salameh, zafir khan mohamed makhbul.  (2022).  predicting the mass adoption of edoctor apps during covid-19 in china using hybrid sem-neural network analysis.  - frontiers in public health.  1-17. 

abdullah al mamun, naeem hayat, syed ali fazal, anas a. salameh, noor raihani zainol, zafir khan mohamed makhbul.  (2022).  the mediating role of innovation between strategic orientation and performance: evidence from malaysian manufacturing smes.  - frontiers in psychology.  1-12. 

syed shah alam, mohd fairuz md salleh, mohammad masukujjaman, mohammed emad al-shaikh, nurkhalida makmor, zafir khan mohamed makhbul.  (2022).  relationship between entepreneurial orientation and business performance among malay-owned smes in malaysia : a pls analysis.  - sustainability.  1-16. 

naeem hayat, abdullah al mamun, anas a. salameh, qing yang, noor raihani zainol, zafir khan mohamed makhbul.  (2022).  a fuzzy set analysis of conservative agriculture practices adoption: role of farmer orientations and attitude.  - frontiers in psychology.  1-12. 

suguna sinniah, abdullah al mamun, mohd fairuz md. salleh, zafir khan mohamed makhbul, naeem hayat.  (2022).  modelling the significance of motivation on job satisfaction and performance among the academicians: the use of hybrid structural equation modeling-artificial neural network analysis.  - frontiers in psychology.  1-14. 

abdullah al mamun, naeem hayat, muhammad mehedi masud, zafir khan mohamed makhbul, taslima jannat, mohd fairuz md. salleh.  (2022).  modelling the significance of value-belief-norm theory in predicting solid waste management intention and behavior.  - frontiers in environmental science.  1-12. 

sulaiman mohammed khalid, khairul anuar mohd ali, zafir khan mohamed makhbul, mohd helmi ali, siti daleela mohd wahid.  (2021).  exploring the effects of a modified higher education performance service quality model on organisational sustainability: the case of malaysian polytechnics.  - sustainability.  1-20. 

kim hua tan, mohd helmi ali, zafir mohd makhbul & azman ismail.  (2017).  the impact of external integration on halal food integrity.  - supply chain management: an international journal.  186-199.