dr. norena bt abdul karim zamri

pensyarah universiti

institut alam & tamadun melayu (atma)

 norena@ukm.edu.my



   Kluster Kepakaran/ Cluster of Expertise :
  • Warisan dan Masyarakat Madani,



  •    Biografi/ Biography :

  • Norena Abdul Karim Zamri ialah felo penyelidik dan pensyarah di Institut Alam dan Tamadun Melayu (ATMA). Penyelidikannya menumpukan kepada sejarah dan media baharu, komunikasi antara budaya serta identiti. Beliau kini berkhidmat sebagai editor bersekutu (Bahagian Pengajian Media dan Komunikasi) bagi Cogent Social Sciences dan editor bersekutu bagi Sage Open.
    Norena Abdul Karim Zamri is a research fellow and lecturer at the Institute of Malay World and Civilizations (ATMA). Her research focuses on history and new media, cultural communication and identity. She currently serves as associate editor (Media and Communications Studies Section) for Cogent Social Sciences and associate editor for Sage Open.

  • norena abdul karim zamri, noor atika shafinaz nazri.  (2026).  who owns the past? malay supremacy and ethnic memory in malaysia’s digital news discourse.  - sage open.  1 - 14. 

     

    siti sukainah asshaari, norena abdul karim zamri.  (2026).  “sirikaya atau watalappam? perkongsian makanan warisan dan kesedaran budaya melayu sri lanka di facebook.  - seminar gastronomi kebangsaan kali ke-3 (segemukiii), 2026. 

     

    siti sukainah asshaari, norena abdul karim zamri, rosmahwati mohamad rasit.  (2026).  serumpun’ in the digital diaspora: representing sri lankan malay intangible cultural heritage on facebook.  - the 9th taylor’s international search conference 2026 . 

     

    muslikhin muslikhin, harry setiawan, maria anggia widyakusumastuti, norena abdul karim zamri, and nur nasliza arina mohamad nasir.  (2026).  construction of cyber media communication identity in indonesia and malaysia in the social media era for business sustainability.  - journalism.  2009 - 2028. 

     

    norena abdul karim zamri.  (2026).  who owns the past? malay supremacy and ethnic memory in malaysia’s digital news discourse.  - “art mutual learning 2026: art exchange and cross-civilization dialogue in the digital media era”international symposium. 

     

    norena abdul karim zamri, noor atika shafinaz nazri.  (2026).  who owns the past? malay supremacy and ethnic memory in malaysia’s digital news discourse.  - sage open.  1 - 14. 

     

    muslikhin muslikhin, harry setiawan, maria anggia widyakusumastuti, norena abdul karim zamri, and nur nasliza arina mohamad nasir.  (2026).  construction of cyber media communication identity in indonesia and malaysia in the social media era for business sustainability.  - journalism.  2009 - 2028. 

     

    norena abdul karim zamri, noor atika shafinaz nazri.  (2026).  who owns the past? malay supremacy and ethnic memory in malaysia’s digital news discourse.  - sage open.  1 - 14. 

     

    muslikhin muslikhin, harry setiawan, maria anggia widyakusumastuti, norena abdul karim zamri, and nur nasliza arina mohamad nasir.  (2026).  construction of cyber media communication identity in indonesia and malaysia in the social media era for business sustainability.  - journalism.  2009 - 2028. 

     

    rosmawati mohamad rasit, norena abdul karim zamri, salasiah hanin hamjah, wardah mustafa din.  (2026).  from text to screen: analysing young audience perspectives of literary adaptations in television.  - jurnal komunikasi: malaysian journal of communication.  153 - 170. 

     

    norazlinda hj mohammad, norena abd karim zamri, mastura roni, siti nur izyandiyana ab hadi1, siti fairuz nurr sadikan, sulaiman mahzan.  (2025).  navigating ai ethics in malaysian universities: addressing privacy, integrity, and bias.  - international journal of research and innovation in social science (ijriss).  2451 - 2465. 

     

    norazlinda hj mohammad1, norena abdul karim zamri, nurbarirah ahmad, liza marziana mohammad, aidah alias, farihan zahari, wan aisyah amni wan mohamad saferdin.  (2025).  interactive video and toolkit innovations for regulating cyberbullying and protecting mental health.  - international journal of research and innovation in social science (ijriss) .  2825 - 2840. 

     

    faisal mohd amin, norena abdul karim zamri.  (2025).  design science research methodology (dsrm) for iot-enabled predictive maintenance towards sustainability.  - 2025 ieee international conference on agrosystem engineering technology & applications..  158 - 165. 

     

    rosmawati mohamad rasit, norena abdul karim zamri, nur nazira rahim, dewi anggrayni.  (2025).  developing a marketing strategy for shariah compliant content through the concept of transmedia storytelling in digital media.  - studies in systems, decision and control.  327 - 346. 

     

    nur nasliza arina mohamad nasir, mohammad nurhafiz hassim, syaza marina ramli, norena abdul karim zamri.  (2025).  kepentingan komunikasi krisis pada era pandemik.  - 106 - 121. 

     

    norena abdul karim zamri; nur nasliza arina mohamad nasir.  (2025).  ‘kau dan aku’: the othering perspectives in digital hate speech, fandom rivalries and hashtag activism in malaysia.  - 23 - 37. 

     

    norena abdul karim zamri, noramira fatehah azman.  (2025).  ghibah dalam media sosial: sebaran ucapan kebencian dari sudut pandang islam.  - 41 - 52. 

     

    nur nasliza arina mohamad nasir, norena abdul karim zamri, usbah yousaf, nurhafiz hassim.  (2025).  dakwah pada era milenial melalui platform media digital.  - 53 - 63. 

     

    siti sukainah asshaari, norena abdul karim zamri.  (2026).  “sirikaya atau watalappam? perkongsian makanan warisan dan kesedaran budaya melayu sri lanka di facebook.  - seminar gastronomi kebangsaan kali ke-3 (segemukiii), 2026. 

     

    nur nasliza arina mohamad nasir, mohammad nurhafiz hassim, syaza marina ramli, norena abdul karim zamri.  (2025).  kepentingan komunikasi krisis pada era pandemik.  - 106 - 121. 

     

    hashimah binti abdullah, norena abdul karim zamri.  (2025).  bayangan yang hilang: mencari roh dalam wayang kulit dan filem melayu kontemporari melalui skrip menari bersama bayangan.  - seminar antarabangsa kajian melayu-jawa (semeja) iv, 2025. 

     

    norena abdul karim zamri, noramira fatehah azman.  (2025).  ghibah dalam media sosial: sebaran ucapan kebencian dari sudut pandang islam.  - 41 - 52. 

     

    nur nasliza arina mohamad nasir, norena abdul karim zamri, usbah yousaf, nurhafiz hassim.  (2025).  dakwah pada era milenial melalui platform media digital.  - 53 - 63. 

     

    siti sukainah asshaari, norena abdul karim zamri.  (2026).  “sirikaya atau watalappam? perkongsian makanan warisan dan kesedaran budaya melayu sri lanka di facebook.  - seminar gastronomi kebangsaan kali ke-3 (segemukiii), 2026. 

     

    siti sukainah asshaari, norena abdul karim zamri, rosmahwati mohamad rasit.  (2026).  serumpun’ in the digital diaspora: representing sri lankan malay intangible cultural heritage on facebook.  - the 9th taylor’s international search conference 2026 . 

     

    norena abdul karim zamri.  (2026).  who owns the past? malay supremacy and ethnic memory in malaysia’s digital news discourse.  - “art mutual learning 2026: art exchange and cross-civilization dialogue in the digital media era”international symposium. 

     

    sha yuxuan , norena abdul karim zamri .  (2025).  visual representation of textile heritage on social media: a review from the perspectives of cultural identity and theoretical frameworks.  - seminar antarabangsa kajian melayu-jawa (semeja) iv, 2025. 

     

    hashimah binti abdullah, norena abdul karim zamri.  (2025).  bayangan yang hilang: mencari roh dalam wayang kulit dan filem melayu kontemporari melalui skrip menari bersama bayangan.  - seminar antarabangsa kajian melayu-jawa (semeja) iv, 2025. 

     

    COMMUNICATION :SOCIAL SCIENCES
    New Media and History,
    Pengalaman / Experience : 4 tahun/years(s)

    CULTURE :NATURAL DAN CULTURAL HERITAGE
    NEW MEDIA POP CULTURE
    Pengalaman / Experience : 5 tahun/years(s)