nadzirah rosli, akmal dahlia binti mohamad, elaina rose johar, sharizal hashim, xin-jean lim.  (2025).  beyond borders: the transcendent effect of korean celebrity credibility on brand perceptions among malaysian youth - a necessary condition analysis.  - heliyon.  1 - 15. 

nadzirah rosli, elaina rose johar, nursyafinaz rosli, nor fazilah abdul hamid.  (2022).  psychological impact of covid-19: assessing the covid-19 related anxiety, individuals resilience and conspiracy beliefs on attitudes to covid-19 vaccination.  - frontiers in psychology.  1-18. 

elaina rose johar, nadzirah rosli, siti murni mat khairi, shafiq shahruddin, norzanah mat nor.  (2022).  covid-19 outbreak: how do human resource management practices affect employee well-being?.  - frontiers in psychology.  1-14. 

siti ngayesah ab hamid, nadzirah rosli, roshayati abdul hamid, che aniza che wel.  (2022).  the influence of job characteristics toward intention to pursue sales career mediated by feelings.  - frontiers in psychology.  1-10. 

nor fazilah abdul hamid, mashitoh yaacob, nadzirah rosli, nor azilah ahmad, teh zanariah mohd raus, azrul azlan abdul rahman.  (2025).  contextual influences on recycling practices among melaka civil servants: a path analysis approach.  - international journal of academic research in business and social sciences.  1268 - 1283. 

ghaith abdulridha mubdir, sharizal hashim, abu hanifah ayob, nadzirah rosli.  (2025).  exploring customer engagement in social commerce: a literature review of frameworks, pathways, and emerging trends.  - engineering, technology & applied science research.  20601 - 20608. 

ghaith abdulridha mubdir, sharizal hashim, abu hanifah ayob, nadzirah rosli.  (2025).  the impact of initial formation pathway on customer engagement and repeat purchase.  - journal of cultural analysis and social change .  4070 - 4082. 

juhari noor faezah, mohd yusoff yusliza, yusoff noor azlina, siti aisyah asrul, elaina rose johar, nadzirah rosli.  (2025).  enhancing pro-environmental behavior through csr: the dual impact of green organizational identification and environmental knowledge.  - compendium by paperasia.  16 - 25. 

xiaochen zhang, nadzirah rosli.  (2025).  fomo, social validation and impulse buying in live streaming e-commerce.  - journal of ecohumanism.  4049 - 4063. 

nadzirah rosli, noor azizah zamir, nor fazilah abdul hamid, sharizal hashim.  (2025).  daya tahan pmks: pendekatan baharu dalam strategi pemasaran.  - .  63 - 81. 

nor asiah omar, nadzirah rosli.  (2021).  market leaders: anticipating the new norm in consumer behaviour during the pandemic.  - .  85-97. 

nor asiah omar, nadzirah rosli.  (2021).  transformasi digital dalam pemasaran: pemadanan graduan dengan keperluan bidang pemasaran.  - .  132-147. 

muhammad syukri abdullah, noor faezah juhari, elaina rose johar, nadzirah rosli.  (2025).  tingkah laku kerja inovatif dalam kalangan gen-z.  - from vision to action: for sustainable growth governance and integrity.  . 

nadzirah rosli, noor azizah zamir, nor fazilah abdul hamid, sharizal hashim.  (2025).  daya tahan pmks: pendekatan baharu dalam strategi pemasaran.  - .  63 - 81. 

noor faezah juhari, muhammad syukri abdullah, nadzirah rosli, elaina rose johar & noor azizah zamir.  (2025).  membudayakan etika hijau di tempat kerja.  - the ethical compass:perspectives on morality in life and work .  . 

elaina rose johar, nadzirah rosli, norzanah mat nor, roshidi hassan.  (2023).  amalan sumber manusia dan komitmen pekerja: peranan pengantaraan model amo dalam kalangan pks di selangor.  - jurnal pengurusan.  1-16. 

hafizah omar zaki, nadzirah rosli.  (2022).  majalah insan: masa depan kerja pasca pandemik.  - fakulti ekonomi dan pengurusan.  1-5. 

elaina rose johar, nadzirah rosli, noor faezah juhari, muhammad syukri abdullah, noor azizah zamir.  (2025).  everyday ethics: making moral choices in personal and professional life.  - the ethical compass: perspectives on morality in life and work.  . 

muhammad syukri abdullah, noor faezah juhari, elaina rose johar, nadzirah rosli.  (2025).  tingkah laku kerja inovatif dalam kalangan gen-z.  - from vision to action: for sustainable growth governance and integrity.  . 

nadzirah rosli, elaina rose johar, noor faezah juhari, muhammad syukri abdullah & noor azizah zamir.  (2025).  ethics in social media marketing: doing the right thing online.  - the ethical compass: perspectives on morality in life and work.  . 

noor faezah juhari, muhammad syukri abdullah, nadzirah rosli, elaina rose johar & noor azizah zamir.  (2025).  membudayakan etika hijau di tempat kerja.  - the ethical compass:perspectives on morality in life and work .  . 

elaina rose johar, nadzirah rosli, nor asiah omar.  (2023).  how to achieve business resilience: adhering to the sustainable development goals.  - majalah insan.  9-11.